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Animal returns to ISPO in 2008 after seven year absence

 




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Animal Exhibits at ISPO 08

Surfersvillage Global Surf News, 12 December, 2007 : - - After an absence of 7 years Animal returns to ISPO to showcase the latest Autumn Winter 08/09 ranges. Following Animal’s success in the UK where the brand is one of the major players in the freesports leisurewear and accessories market, ISPO is the chosen show to build on the brands already established International markets, which include mainland Europe, the Middle East and emerging Far East.

From the original innovative Velcro watchstrap that was dreamt up over 20 years ago, Animal’s product range has developed to include Apparel, technical Outerwear, Footwear, Eyewear, Luggage and Accessories. The extensive Autumn Winter 08/09 range will be showcased at ISPO 08 and highlights include the new Technical Outerwear collection and Footwear ranges.


Animal’s Technical Outerwear division has grown season on season and is now recognised as a brand with “real outerwear credentials” whereas the footwear range under a new team, promises to be the most successful range to date.


Animal’s British heritage is close to the heart of the brand and to celebrate, the ISPO stand design is based on a London Underground station so customers and media can kick back and check out the latest Autumn/Winter collection in their own Animal tube!


Comments International Sales and Marketing Manager, Chris Clark:- “Exhibiting at ISPO is the ideal opportunity for Animal to profile products and our brand philosophies to a worldwide audience and grow our International business. The Underground theme is used to create some brand noise and interest at the show” Animal can be visited in Hall A2 Stand 104 For further information contact Jo Gregory: Tel: +441202 441144 or Jo.Gregory@animal.co.uk


www.animal.co.uk



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Jo Gregory

Industry - Surfersvillage

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