ASP and ZoSea's future vision for Pro Surfing
Tim Baker / ASL reveals some details of the ASP and ZoSea deal
Surfersvillage Global Surf News, 8 October, 2012 : - - Okay, the deal’s been done. After 36 years of toil and sweat and graft, pro surfing has been sold to a largely unknown private media company, ZoSea. So, surf fans, what are we in for under this new era free enterprise pro tour?
Terry Hardy (ZoSea partner) said, "This actual deal sounds amazing for the ASP and I'm happy the sponsors had enough vision to vote in favor of it. I don't know what they'd have done in the next two years otherwise. Hopefully we look back and think of what lucky and great timing it was to happen when it did.”
Okay, enough excitement already or I’m going to have to lie down.
How about details? You want details?
Surfing Life went out and got some:
•Prize money will be increased in 2014 to a minimum US$500,000 for men’s events (up from $425,000). But the big winners will be the women, with minimum prize-money increased from $110,00 to $250,000.
•ZoSea personnel will make up the majority of the new ASP board, and there will be an equal number of surfer and event reps also on the board.
•The new ASP will create an “Office of the Commissioner,” which is a pretty fancy title. This all-important person will oversee all technical aspects of the sport: judging, event locations, structures, schedules, etc. It sounds like a dream gig for Kelly once he retires from the tour, though I hear Westerly Windina will also be throwing her hat in the ring. The Commissioner will be voted upon by the surfers.
•A Special Committee, made up of the Commissioner, ASP Surfer Board Member and ASP Brand Member will be formed to handle directional issues for the sport.
•All qualifying events (Prime and Star) currently scheduled for 2013 will remain en tact unless altered by the Special Committee.
•“For the first time in the history of the sport, the ASP will provide surfers (both current and future) with a legitimate pension fund, offering financial security and bolstering career longevity to those who dedicate their lives to competing amongst the world's best and pushing the performance boundaries of the sport.” And that, my friends, is a direct quote and cast-iron guarantee from ASP media czar Dave Prodan.
•Current event sponsors have been given first right of refusal for their existing tour slots. Only if they drop out will events be offered up to other sponsors. “They are not trying to re-invent the wheel, just add value to it,” our beloved ASP moll tells us.
•The 2013 tour is unlikely to change significantly though there are a couple of new events under negotiation and a couple of potential drop-offs.
•The new administration will not come into full effect until 2014, when we can expect the Jackass style stunts to be incorporated into the event formats.
Author: Tim Baker
Tags, ASP, ZoSea, Pro Surfing,