Caravan & Camping Industry Association and Surfing NSW Sign Strategic Deal
Surfersvillage Global Surf News, 11 August, 2015 - Two of the State’s major member organisations who are passionate about promoting active outdoor lifestyles, the Caravan & Camping Industry Association NSW (CCIA) and Surfing NSW (SNSW), have signed a landmark partnership with the aim of bringing their activities to an ever expanding audience.
The partnership will also help create a link between surfing activities and NSW holiday parks. Many parks have fantastic beachside locations up and down the coast and offer a wide range of accommodation options from campsites, to caravan sites, cabins to high end ‘glamping’ style experiences.
“This is a fantastic partnership opportunity for the CCIA. It is a great fit for both organisations and allows us to build greater awareness of the amazing experiences and products we offer across the State,” CCIA NSW CEO, Lyndel Gray said.
“The surfing community loves to travel and they love the outdoors, and CCIA members have some of the best park locations close to the beach and the best products - like campervans, camper trailers and tents - to make any surfing holiday great.
“We both share a strong engagement with family groups and together we are keen to promote the benefits of getting out and about in NSW, seeing new places, participating in events, enjoying outdoor activities and having active holiday experiences.”
“Surfing NSW is excited about the opportunity to work with CCIA as a strategic partner,” Surfing NSW CEO, Mark Windon said.
“With surfers being habitual travellers, this partnership with CCIA is a no-brainer for Surfing NSW. And given the amount of events we complete across the NSW coastline – as well as the number of Surfing NSW boardrider clubs, surf schools and members – we feel there’s some great synergies between the camping and surfing lifestyle.”
“Surfing NSW looks forward to the future with CCIA and further consolidating strategic partnerships such as this.”
“The CCIA has over 400 park members across NSW and, with our searchable website that allows people to find exactly the kind of park they are looking for, or purchase the type of caravan or camping product that best suits their needs, there is something for everyone,” Ms Gray said.
“We look forward to embracing this new partnership and working alongside our new partner SNSW to find new ways of promoting the events and outdoor activities of both organisations.”