The Perfect Match-Sunglasses, Surfing and Costa Rica
Surfersvillage Global Surf News, 25 February, 2014 - Santa Cruz, California - Hoven, a San Diego based manufacturer of sunglasses and Real Surf Trips announced that the two companies would be working together to increase the strength and visibility of both brands.
Hoven and Real Surf Trips will be coordinating retail incentive promotions, monthly Facebook and Instagram social media collaborations and sweepstake contests. The Hoven surf team also plans to use the world-famous Playa Negra surf break for training. Renowned surf photographer Tony Roberts, photographer for Real Surf Trips, is supporting the collaboration with select images.
Bob Witty, founder of Real Surf Trips said, “We are thrilled to partner with Hoven. The glasses and brand are a perfect match for what we do. They have deep history in the surf community and make high quality sunglasses" Witty adds, "We plan to have retail store incentives that will allow store managers and employees a chance to come visit and surf in Costa Rica too."
Conor Coleman, HOVEN’s Marketing Manager said, "Working with Real Surf Trips is a great opportunity to expand our brand internationally and we’re stoked to team up with Real Surf in Costa Rica. They bring authenticity to everything they do and the experiences they are creating in Costa Rica are awesome.”
Real Surf Trips organizes all-inclusive weekly surfing experiences to a Pacific Ocean beach house in Playa Negra, Costa Rica. Hoven has been deeply entrenched in the surf and skate communities since 2002. They are known for making high-quality and stylish products that have an exceptional price-point.