Jetty expands team roster with Cliff Cox & Chris "Guts" Griffiths
Surfersvillage Global Surf News, 19 December, 2013 -- Jetty is elated to expand our team roster with the addition of European riders Cliff Cox & Chris “Guts” Griffiths.
Cox is an accomplished surfer, with a collection of championships under his belt, including titles from the English Masters & South Coast, and a bronze medal from the European games. In addition to having earned accolades in the circuit, Cox has created a reputation for himself in the community through his establishment of Pure Spirit, Brighton’s premiere professionally run surf school.
As the leading instructor in the area, Cox shares his expertise & passion with surfers of all ages & abilities. The testimonials from his students share the common belief in an increase in performance & confidence, both of which are necessary skills as one hones the craft of wave riding.
Griffiths, who earned his nickname of “Guts” due to his playful behaviour during his first ever surf trip, is a well-known face & name on the Welsh circuit. Throughout his career as a professional surfer, Griffiths has been awarded a multitude of titles, the most accomplished of which were Welsh & British titles, and a top ranking at the Association of Surfing Professionals (ASP) World Tour.
His understanding of the craft evolved into a talent for board shaping, and Guts Surfboards can be found in the quivers of riders around the world. As Jetty Team Riders, Cox & Griffiths will act as ambassadors for the brand as it breaks international ground.
Cox’s devotion to his family & unquenchable thirst for travel align perfectly with the ideals of Jetty, as does his personal manifesto of “always treating others the way you want to be treated.”
Griffiths is a self-proclaimed “surf addict” with an intense desire to follow the waves wherever they may take him, even if it means hightailing through the Scottish highlands in the middle of the night on the search for the perfect wave.
Both of these gentlemen know what it means to “Draw Your Own Line.” In April of this year, Jetty officially announced their European launch in collaboration with Left Point Distribution and the West French Agency.
Currently, the Fall/Winter 2013 line is being offered at various locations throughout the UK and England, with the first shops to carry the brand being Ocean Sports in Hove, Magic Toast in Leicester, Surf Snow in Long Eaton, Reefs in Worcester, Transurf in Newquay, Magic Seaweed in Devon, Flow surf and skate South Wales, Wetsuit Outlet in Shoeburyness and more.