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...Lost Enterprises adds beach gear to Spring 2014 collection



Industry Updates

Lost Enterprises launches new beach towels & sandals

Surfersvillage Global Surf News, 24 February, 2014 - Irvine, California - ...LOST Enterprises is excited to release sandals and beach towels within the already extensive spring 2014 collection.

“As a surfboard and apparel company, it’s key for us to hit all categories important to both surfers and our surf shop partners,” said Mike Reola, …LOST President.

With UV printed graphics, the lightweight EVA rubber foam thong sandals come in 12 prints, sure to keep your feet happy, and will retail for $12. The 30” x 60” screen-printed beach towels will retail for $24.

…LOST towels and sandals will hit core surf shops and better specialty retailers nationwide in early spring 2014.

Melody Althaus

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