Surfers spend a lot of time behind the wheel looking for surf
Surfersvillage Global Surf News, 8 January, 2016 - Trigg Beach, Western Australia: This year will see Surfing WA roll out the 'No Txt No Wrecks' message in partnership with RAC, with the campaign to be launched next weekend at the iconic Taj's Small Fries in Yallingup.
Surfers spend countless hours on the road in search of their next wave, so it makes perfect sense for Surfing WA to highlight the dangers of sending a text message or using a mobile phone while behind the wheel.
RAC General Manager Corporate Affairs Will Golsby said the No Txt No Wrecks campaign aims to educate drivers about the dangers of inattention, particularly texting while driving.
"RAC's recent free2go Young Driver Survey revealed that 55% of those surveyed admitted to sending a text or email while driving. More than a third also admitted to driving while talking on a mobile or to seeing a parent doing the same thing," Mr Golsby said.
As the State's governing surfing body, Surfing WA runs 36 events per year, most involving an average of at least two hours of travel time for competitors, spectators and event staff. Surfing WA will use this network to promote No Txt No Wrecks to the surfing community, who often travel from Esperance to Broome by car along Western Australia's wave-rich coastline.
"We are proud to have RAC on board supporting the surfing community as well as the wider community, who all stand to benefit from the No Txt No Wrecks message," Surfing WA CEO Mark Lane said.
"RAC has been an integral part of the Western Australian community for more than 110 years and is committed to giving back to RAC members and the community," Mr. Golsby said.