Drift Innovation partners with Quiksilver
Drift's line of HD cameras set up shop in Quiksilver stores
Surfersvillage Global Surf News, 12 December, 2012 : - - London -- Drift Innovation have recently completed a deal with Quiksilver Europe. Launched earlier this month, the all new Drift HD Ghost, is now being distributed in twelve Quiksilver flagship stores.
The agreement will ensure Drifts products are available in seven stores throughout France (St.Jean De Luz, Anglet, Capbreton, Bercy Village, Champs Elysees, Chamonix & Toulouse) two stores in Germany (Berlin & Munich) and three stores in Spain (Barcelona, soon to be opened Barcelonetta & Madrid).
Each Quiksilver flagship store will carry the Drift point of sale unit featuring the Drift HD Ghost camera, mounts and accessories. The large screen video display features the latest video reels filmed 100% with the Drift HD Ghost, showcasing the Drift team, including professional FMX rider Josh Sheehan, pro surfer Manu Portet, 2009 world down hill mountain bike champion Steve Peat and pro skateboarder, Ignacio “Na7” Morata.
Robin Parker, Founder of Drift said “We’re extremely proud to have our new premium product being distributed in the Quiksilver flagship stores Pan Europe. Anybody who has ever had the pleasure of visiting one will testify that they are the absolute benchmark for retail stores within the action sports industry.
Naturally, we’re delighted to be working with Quiksilver and will be doing everything we can to ensure the long term success of this partnership for all parties.”
Head of retail for Quiksilver Europe, Eric Kerlogot said: “Quiksilver are constantly looking toward the market for new and innovative products that are complimentary with our own brands and the lifestyle experiences we offer our customers. When we discovered the Drift HD Ghost, we were immediately impressed with its unique functionality and intuitiveness."
"This camera is so simple to use, we’re confident it will be highly appreciated by our customer base who have already used, or are contemplating the purchase of a point of view camera.”
Stay tuned for Drift Innovation’s mobile app announcement – Coming soon
Author: Laura Seward
Tags: POV Camera, Action Camera, Drift HD Ghost, Quiksilver