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Chemistry Surfboards/Cheyne Magnusson sign deal
 




Industry News

Chemistry Surfboards signs Cheyne Magnusson

Surfersvillage Global Surf News, 23 January, 2006 : - - Oceanside, CA; After long strenuous negotiations, Maui’s Cheyne Magnusson has decided to make it official and join the team at Chemistry Surfboards. Cheyne adds his name to the current squad of Jason Bennett, Peter Labrador, Jeremy Heit, Chris Abad, and Thomas Clarke. “Cheyne’s addition is a perfect fit for the the program for years to come,,” says Chemistry Surfer/Shaper Jason Bennett.

“He helps in our continuous pursuit of staying young and progressive.” Known for his outgoing personality and ability for getting good photos, Cheyne’s currently on the WQS and traveling the world on various editorial trips. “Hell yeah I’m psyched,” says Cheyne. “I’m getting solid boards that work for free.” He also recently signed with Body Glove apparel and wetsuits and is excited to start fresh with solid support.

Chemistry, its defined as a "branch of science dealing with the structure, composition, properties, and reactive characteristicsof substances." In 2001, a group of talented artists, shapers, and surfers from Oceanside, California combined their knowledge in a variety of elements to create the Chemistry collective—a circle of close friends established with the passion of surfing in mind.

Professional surfers turned shapers, Jason Bennett and Michael Baron wanted to translate their experience and visions into their personal shapes. Being surfers themselves has helped in the effort to design equipment suitable for the beginner to advanced surfer. Using the lost art of the hand shape, they look at what they do as craft—from start to finish they're sculpting the future.

They also gathered the industry's finest shapers to bring to life a novel concept in a world of gimmicks. Since then, we at Chemistry have continued our pursuit of surfboard science by staying innovative and keeping the art alive rather than just a business. We pride ourselves on being a company founded and operated by progressive surfers all unified in the name of the progression of the sport.

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Willie Smith Jr

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