Industry News

Kapor Hamilton Public Relations Adds Three New Clients

Surfersvillage Global Surf News, 21 August, 2007 : - - Kapor Hamilton Public Relations (KHPR) is pleased to announce the addition of three new clients. Raw 7, OBEY Clothing and the 2007 Surfer Poll and Video Awards have retained the agency and join the ranks of ASICS, Jenny Han and Actions Sports Group (ASG) events including the Oakley Newport Beach Pro, O’Neill Cold Water Classic and Macy’s California Trifecta Surf Series on the agency’s impressive roster.
 
“We are really excited to add each of these three new clients to our growing roster,” says KHPR co-owner Rachel Kapor. “Each of them brings something unique to the table and are a great mix of the contemporary, streetwear and action sports brands we’re passionate about working with.”
 
Raw 7 offers avant-garde luxury apparel for trendy men and women. Crafted of the finest materials, including baby-soft cashmeres and premium leathers, Raw 7 includes tops with irreverent tattoo-inspired graphics and embellishments.  Also by Raw 7 are the exclusive and ornate collection 7th Asylum by Raw 7, and distinctive knits with organic designs, crystals and leather appliqués from the Royalty by Raw 7 collection.

With a long list of celebrity endorsers, such as Jessica Alba, Paris Hilton and David and Victoria Beckham, as well as top tier distribution at the world’s best department and specialty stores, Raw 7 is the epitome of attitude with an edge. KHPR will debut the brand’s Spring 2008 collection, including its new underwear line, at Project Las Vegas, Booth 9053 9th Ave., Aug. 27-29. 
 
Inspired by the iconic imagery and philosophy of Shepard Fairey, OBEY Clothing was launched in 2001. Working closely with fashion designers Mike Ternosky and Erin Wignall, Fairey translates his philosophy into altered-classic styles. Each season, multiple themes and ideas are thrown into the melting pot, creating a style often difficult to categorize.

Because of the diversity in influences, OBEY Clothing can be seen everywhere from backstage at high-end runway shows to local specialty skate shops. OBEY Clothing can be found in the finest retailers and is distributed internationally in 21 countries with five OBEY flagship stores open to date. KHPR will be showing the collection in New York City, by appointment, Sept. 26-27.
 
Best known as the Academy Awards of surfing, the 2007 Surfer Poll and Video Awards will take place on September 11, 2007, at The Grove of Anaheim. Now in its 35th year, the event draws all the biggest movers and shakers in the industry, not to mention the who’s who of Hollywood.

Each year the Surfer Poll honors the top 10 men and top five women in surfing as voted on by SURFER Magazine readers. The Video Awards segment honors the top surf films of the year. The event is by invite only and will air on FUEL TV.
 
Focusing on the fashion and action sports industries, KHPR offers comprehensive public relations services including editorial placement, copywriting, tradeshow support, press events, product launches, event PR, media training and media buying. PR experts Rachel Kapor and Dawn Hamilton launched the agency in April 2007 and have seen exceptional growth and success in just the few short months since.
 
About KHPR
KHPR is not a traditional PR agency. We are a collaboration of two PR experts who pooled our talents to form the “anti-agency.” Specializing in lifestyle PR for the fashion and action sports industries, we pride ourselves on our unsurpassed dedication to providing the best service possible to our clients.

With more than 15 years of combined experience, we have a strong network of media relationships, a dedicated work ethic and proven results for clients. As a pro-social business, KHPR is a proud member of 1% for the Planet and provides pro bono PR for Boarding For Breast Cancer.

www.khpublicrelations.com

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