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    Iconix expanding new licenses in US and internationally
     




    Industry News

    Iconix Brand Group, Inc. Continues to Expand its Brands Through New Licenses

    Surfersvillage Global Surf News, 17 January, 2008 : - - New York -- Iconix Brand Group, Inc. (Nasdaq: ICON) ("Iconix" or the "Company"), today announced it has entered into license agreements for its Royal Velvet (R), Badgley Mischka (R), Rocawear (R), London Fog (R), Op (R) and Rampage (R) brands that expand existing product categories and open new markets.

    Domestically, Iconix has entered into a license agreement for its newly acquired home brand, Royal Velvet, with Mohawk Home for bath and scatter rugs. Mohawk Home, a division of Mohawk Industries, will debut the new Royal Velvet collections for Spring 2008. Under the terms of the agreement, Mohawk Home will manufacture and produce bath, scatter and kitchen rugs to be sold in the United States and Canada in department and specialty stores as well as online retailers.

    Continuing to grow its Badgley Mischka brand's licensing portfolio, the Company announced a long-term license agreement with Zalemark for Badgley Mischka fine jewelry. The luxurious jewelry collection will be distributed through high-end retail stores and will launch for Fall 2008 at the May 2008 Couture tradeshow.

    The Company has entered into a license agreement with K&M Jewelry for its Rocawear brand. K&M will manufacture and distribute Rocawear costume jewelry and will launch the first collection for Fall 2008 at the MAGIC tradeshow in February.

    Additionally, the Company has signed a license agreement with Synclaire Brands/BCNY to manufacture and distribute London Fog women's and men's socks and women's hosiery which will be sold at department stores throughout the United States. Internationally, the Company has signed a long-term master license agreement with Pena Group to distribute the Rampage brand exclusively in Thailand.

    Pena Group is one of the leading manufacturers and fashion retailers in Thailand, with more than 100 free standing retail stores and 150 shop-in-shops throughout Thailand and currently holds the license for a variety of international fashion brands including Nautica, Ecko Unlimited and Diesel in Thailand. The Company has also extended a master license for its Op brand with MGS for men's, women's and children's apparel and accessories including bags and backpacks in Israel.

    Neil Cole, Chairman and CEO, Iconix, stated, "We are pleased to welcome our new partners to our expansive network of over two hundred licensees worldwide. Iconix continues to grow and we are always excited to pair with industry leaders as we expand our brands into complete lifestyle collections in the Unites States and abroad."

    Separately, the Company is reaffirming its previously stated guidance for the full years 2007 and 2008. For 2007, the Company is reaffirming revenue and fully diluted EPS at the higher end of its ranges of $150 - $160 million and $0.96 - $1.00 respectively. For 2008, the Company is reaffirming its previously stated guidance of revenue between $240 - $250 million and fully diluted EPS between $1.35 and $1.40.

    As announced earlier, management will be presenting this afternoon at the 10th Annual ICR XChange Conference. The audio portion of the presentation will be webcast live. The presentation materials will be posted at the Company's web site, iconixbrand.com.  The webcast can be found in the investor relations section of the company website.

    Iconix Brand Group Inc. (Nasdaq: ICON) owns, licenses and markets a growing portfolio of consumer brands including CANDIE'S (R), BONGO (R), BADGLEY MISCHKA (R), JOE BOXER (R) RAMPAGE (R) MUDD (R), LONDON FOG (R), MOSSIMO (R) OCEAN PACIFIC(R), DANSKIN (R) ROCA WEAR(R), CANNON (R), ROYAL VELVET (R), FIELDCREST (R), CHARISMA (R) and STARTER (R).

    The Company licenses it brands to a network of leading retailers and manufacturers that touch every major segment of retail distribution from the luxury market to the mass market in both the U.S. and around the world. Iconix, through its in-house advertising, promotion and public relations agency, markets its brands to continually drive greater consumer awareness and equity.

    www.iconixbrand.com

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