Industry News

Reef Partnership Store opens in Bordeaux

Surfersvillage Global Surf News, 28 April, 2008 : - - Reef is proud to announce the opening of the first Reef Partnership Store in FRANCE located in Bordeaux, in the south west of the country. Ideally located in Rue Saint Catherine, this street is reserved for pedestrian foot traffic only and receives hundreds of thousands of shoppers throughout the year.

The store is a true reflection of the spirit of the brand as seen in the decoration, fixtures and fittings - all of which are further enhanced with the high ceilings and natural lighting. Within the 80m˛ store, you will discover a separate universe for both Reef and Reef Girl, offering a complete range of products including apparel, swimwear, footwear, sandals and accessories.

This store represents an important milestone for the brand in France.  “with this new partnership store Reef will now showcase our comprehensive assortments of Apparel, footwear, and sandals for guys and girls, providing consumers a year round location to find their favourite REEF products”  Commented Jean-Philippe Torgue, VP/GM REEF EMEA (Europe, Middle East, and Africa)

www.reef.com

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Claire LeFevre

Industry - Surfersvillage