Outposts
   > Al
   > Bede
   > Parko
> Greg
> Corky
> Newswire

  Live  | :-  Reef Hawaiian Pro WQS
  Live  | :-  The Estoril Surf Festival
  Live  | :-  Quik. Tony Hawk Show 

Quiksilver Tony Hawk Show
Poll
Which North Shore event will get the biggest waves before 21 December
Honolua / Billabong
Haleiwa / Reef
Sunset / Gidget
Sunset / O'Neill
Pipeline / Billabong
Waimea / Eddie
    View Results
Surfersvillage SurfShop
Reef Hawaiian Pro 2009
 Latest News
 Young guns fire at the Billabong ...
 LIVE WEBCAST TODAY: Quiksilver To...
 Big swell heading for West Coast ...
 Surfing Australia names coaching ...
 Women's event draws opposition fr...
 Surfing Australia name new sports...
 Rip Curl team storms the Reef Haw...
 King O’ Jax Surf Challenge hits J...
 Orange 21's Quarter 3 sales fall ...
 Perry Ellis reporting better than...
 Professional Longboard Assn ends ...
 Surfrider turns 25, celebrates bi...
 Estoril decide título nacional e ...
 Roxy + Cynthia Rowley = foray int...
 Coolangatta resort tower to be re...
Euroforce TV 2
Preview the book
ASR_Jumpstart
surfersvillage on Twitter surfersvillage Newsfeed Link coming soon
  • Shaper's Bay
  • Surf Camps
  • Surf Schools
  • Photographers
  • Von Zipper Eyewear
    3sesenta
    Jan_10_surf_expo
    Aquatic Life Magazine
    Surfers Mag 05-08
    Surfos
    ASP Europe
    California Surf Fest 2009
    Surfers Mag
    Seabase Guethary, SW France Seabase Tiny Teahupoo Von Zipper Brad Gerlach Surf Expo
      Africa     Australia     Brazil     Europe     Hawaii     USA     Industry     Int'l     Newswire  
    Make a comment Print the news: Oakley/Brickfish launch Create Your Own Oakley DioramaPrinter friendly Send to a friend
    Oakley/Brickfish launch Create Your Own Oakley Diorama
     
     




    Industry News

    Oakley and Brickfish Launch 'Create Your Own Oakley Diorama' Campaign

    Surfersvillage Global Surf News, 14 May, 2008 : - - San Diego – Brickfish™, the social media advertising platform, and Oakley, the premier sport and lifestyle brand that challenges the limits of possibility, today announced the 'Create Your Own Oakley Diorama' campaign located at brickfish.com/oakleymyway. 

    Inspired by dioramas created in conjunction with action sports leaders Mike Mason, Ryan Sheckler, Bruce Irons and Keith Lyman, the campaign invites entrants to express themselves with images, items and artifacts that define their lives.

    It is an opportunity for them to show the world who they are by creating original art that may include inspiration from action sports such as surfing, skateboarding, wakeboarding or FMX.  The grand prize winner will receive his or her choice of autographed gear ranging from surfboards to skate decks to clothing.

    “Each one of our world-class athletes is an outspoken personality with a unique story to tell, so we set loose their creativity on dioramas that capture their lifestyle and turn their inspirations into art,” said Colin Baden, president of Oakley. 

     

     

    “Those who respect and rely on Oakley innovation are part of that mindset of independence and unrivaled style, so we’re giving them the opportunity to express themselves and celebrate their individuality by laying down some pure creativity.”

    In addition to honoring the grand prize winner, the Oakley expert panel will award prizes to the first, second and third runners-up among the top 100 highest scoring entrants.  Chosen from the top 100 most viral entries, the most viral winner will receive a London Police Presentation Pack featuring Oakley GASCAN® sunglasses, CROWBAR® SNOW goggles and an Oakley hoodie.

    Brands and agencies use Brickfish’s patent-pending platform to launch online advertising and marketing campaigns that spark the creation of brand-focused UGC such as blogs, images, video and audio.  Brickfish’s content sharing tools enable anyone to view and review submissions, vote on their favorites, and share them with friends and peers through email, instant message, and by posting on social networking sites. 

    “Fans of action sports have a style all their own, and this campaign gives them a completely unique way to express themselves and celebrate their allegiance and respect for the Oakley brand,” said Brian Dunn, CEO of Brickfish.  “By virally spreading Oakley’s action-sports heritage across hundreds of social networks, numerous like-minded consumers will be exposed to the brand.”

     

     

    The “Create Your Own Oakley Diorama” campaign ends June 12.

    About Brickfish
    Brickfish™ is a social media advertising platform that taps into the power of consumer driven marketing on the Internet. Our patent-pending technologies provide brands and agencies with a single source solution to leverage the power of social media sites and user-generated content for truly effective online marketing efforts that drive awareness, analytics and action.

    This viral, consumer driven, marketing approach has proven to be 5 to 10 times more effective than existing online advertising methods such as display ads and search optimization. Scores of brands have hosted successful campaigns on the Brickfish platform, including Kodak, Intuit, Samsung, Qualcomm, ELLE, Universal, Givenchy, Aussie, and more.

    www.oakley.com
    www.Brickfish.com
    www.brickfish.com/oakleymyway

    Survey: Map Surfing’s Future 

    More USA/Cen Amer. surfing news available here                                                                        
    Check the latest West Coast Surf Reports and Forecasts

    New! B2B News ASBE-Surf   |  Receive News-Alerts

    Ashley Futak

    Industry - Surfersvillage

     




    O'Neill Cold Water Classic California


      Buy:   Surfboards   |   Racks   |   Tide Clock


    La Santa Surf 2009 b


       Buy:   Boardbags  |  Surf Gear  |  Watches   


    Euroforce TV 1


    Preview Surfing Yearbook | Surfers Survey


    Jan_10_surf_expo

    More News                  

    Surfos Magazine

    About us | Copyright | Disclaimer | Privacy | Contact Us | Links | Site Map
    Wahinesurfing | Globalsurfnews | Surforecasts | Surfing Yearbook

    California Surf Fest 2009