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    Iconix makes sportswear license with ECI for Rampage
     




    Industry News

    Iconix Brand Group, Inc. Announces Sportswear License With ECI for Its Rampage Brand

    Surfersvillage Global Surf News, 6 October, 2008 : - - New York -- Iconix Brand Group, Inc. (Nasdaq: ICON) ("Iconix" or the "Company") today announced that it has entered into a license agreement with ECI for its Rampage(R) brand. ECI will hold the exclusive license for Rampage sportswear and dresses. The collection will launch for Spring 2009. The sportswear business is transitioning from the previous licensee Larry Hansel Clothing, LLC who will ship Rampage sportswear through the end of 2008.

    Rampage sportswear will continue to be distributed in department stores including Macy's, Dillard's and specialty stores. Retail prices range from $34.00 to $89.00. ECI will show the spring Rampage collection at LA Market this week.

    Neil Cole, Chairman and CEO, Iconix, stated, "We are excited about our new partnership with ECI and are confident that they will continue to successfully grow the Rampage sportswear business. ECI will seamlessly distribute the spring collection to our retail partners and continue to provide the Rampage customer with quality apparel without any interruption."

    Steven Feinstein, President of ECI, said, "We are thrilled to partner with Iconix on Rampage sportswear and dresses. Rampage is an iconic brand with high level of consumer awareness and we look forward to delivering the collection to the junior and young contemporary markets."

    Rampage Clothing Company, established in 1982, is one of the most recognizable and in-demand labels in the young contemporary and junior arenas. Targeting fashion -forward young women, Rampage offers clothes that go from day into night for the value-conscious customer. The collection successfully straddles the line between both work-appropriate and nightclub-ready apparel.

    Rampage is a complete lifestyle brand with categories including sportswear, dresses, knitwear, denim, footwear, eyewear, handbags, fragrance, swimwear, sleepwear, fashion scarves, gloves, hair accessories and small leather goods.

    ECI has manufactured and distributed sportswear since 1985. In addition to Rampage sportswear, they currently manufacture the ECI, ICE and Nicole by Nicole Miller brands, which are carried in major department stores and specialty stores nationwide.

    About Iconix Brand Group, Inc.

    Iconix Brand Group Inc. (Nasdaq: ICON) owns, licenses and markets a growing portfolio of consumer brands including CANDIE'S (R), BONGO (R), BADGLEY MISCHKA (R), JOE BOXER (R) RAMPAGE (R) MUDD (R), LONDON FOG (R), MOSSIMO (R) OCEAN PACIFIC(R), DANSKIN (R) ROCA WEAR(R), CANNON (R), ROYAL VELVET (R), FIELDCREST (R), CHARISMA (R), STARTER (R) and WAVERLY (R). The Company licenses its brands to a network of leading retailers and manufacturers that touch every major segment of retail distribution from the luxury market to the mass market in both the U.S. and around the world. Iconix, through its in-house advertising, promotion and public relations agency, markets its brands to continually drive greater consumer awareness and equity.

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    Tara Levy / Iconix Brand Group, Inc.

    Industry - Surfersvillage


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