Munoz to make a special appearance at Pacific Paddle Games
Surfersvillage Global Surf News, 21 September, 2015 - Nashville - Legendary waterman Mickey Munoz is the newest Salt Life team member. Munoz is to make his first appearance for Salt Life, one of today’s leading lifestyle brands, at the upcoming 2015 Pacific Paddle Games presented by Salt Life on October 10-11 at Doheny State Beach in Dana Point, California.
“It is an honor and a privilege to welcome “The Mongoose” Mickey Munoz to the Salt Life team. As we continue the extension of our brand, it is important to associate with such an iconic figure as Mickey,” says Salt Life President Jeff Stillwell. “His accomplishments on the water, his knowledge of the sport and his legend is the epitome of what we strive for with Salt Life. We want to be the authentic brand for everyone that lives the Salt Life.”
New York City born, Santa Monica Beach raised Munoz has been a staple on the surfing scene since the late 1940s. Since, Munoz has been featured in numerous surfing documentaries, as well as, provided the expert surfing in the iconic 1959 classic movie “Gidget.”
Today, he continues to be revered by today’s up and coming surfers, the pros and even the local novice, where they often find him on the beach offering advice. Additionally, his intrigue in the paddleboard craze, has him engineering and working to perfect the design and accuracy of the board.
Salt Life Marketing Director Larry Laska adds, “To have Mickey join our team epitomizes the message of Salt Life. Our goal for Salt Life is to continue our growth as an authentic lifestyle and performance brand promoting the ultimate in living the Salt Life. Mickey is just that. The originator. We are looking forward to his expertise and his status in the sport to bringing us closer to both the professional and the novice of the sport.”