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The Eddie logs 1.2 million views to the live webcast

Ross Clarke-Jones © WSL/Noyle



Big Wave Updates

Event tallies up 750,000 hours of watched live coverage

Surfersvillage Global Surf News, 3 March, 2016 - Haleiwa - The World Surf League confirmed that there were more than 1.2 million views to the live stream webcast of The Eddie, amounting to 750,000 hours of watched live coverage. Fans from more than 200 countries -- ranging from Australia to Argentina, Brazil to Burkina Faso, and everywhere in between – logged on to catch the action. 

WSL videos from The Eddie have been viewed more than 13 million times on Facebook alone. In addition, more than 1,000 international broadcast and digital news outlets covered the event, bringing Hawaii ever closer to the world.

Since acquiring the Association of Surfing Professionals two years ago, the WSL has made significant investments to improve all aspects of its broadcast, delivering world-class content to viewers all over the world via traditional broadcast outlets and through its webcast and free downloadable app.

Employing more high-def cameras to capture the action, slo-mo cameras to show viewers how judges rate each wave, the use of drones to bring fans closer to the action, and putting reporters in the water in the midst of a roiling field of play, the WSL created a complete broadcast infrastructure to bring The Eddie to a truly global audience.

But it’s not just The Eddie. Each year, the WSL produces more than 800 hours of live, digital broadcasts that culminate in Hawaii with Samsung Galaxy Championship Tour finale the Vans Triple Crown and Billabong Pipe Masters.

“One of the things that made The Eddie so special was that we were able to share the history of the event and the story of Eddie’s legend and his relevance to Hawaiian culture to surf fans around the world,” said Jed Pearson, the World Surf League’s EVP for Content & Programming.

“We are extremely fortunate that Mother Nature cooperated by producing waves with heights of 60-feet in some cases, and the competitors – including Eddie’s younger brother Clyde – attacked the waves with incredible passion and fearlessness.”

If you were one of the 25,000 surfing fans fortunate enough to find yourself on Oahu’s North Shore on Thursday, it was the experience of a lifetime as the massive waves drew roars and cheers from surfing’s ultimate stadium of Waimea Bay. But for millions around the world - or those stuck in a downtown Honolulu office - the World Surf League’s global HD broadcast became your connection to Eddie Aikau’s story and the greatest Big Wave day in history.


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