Furniture, rugs, sheets to launch for Williams-Sonoma teen brand
Surfersvillage Global Surf News, 3 February, 2015 - Kelly Slater has partnered with PBteen, part of Williams-Sonoma, to design a collection of more than 40 pieces of furnishings with a sustainable theme.
“I’m really excited to be working with PBteen on this project,” said Slater in a press release. “While they’re not part of the endemic surf market, I'm honored that PBteen has seen me as someone who can help a broader audience understand the need to use recycled, repurposed and organic materials.”
The line includes furniture built with FSC certified wood, organic cotton bedding and rugs constructed of recycled fabrics.
The Kelly Slater for PBteen collection will launch on PBteen.com in early April 2015. Global conservation is a focal point of the capsule collection, and Slater says that in collaborating with PBteen, they are shooting for a subtle and natural feel.
Sandra Stangl, President, of Pottery Barn Brands added“As a mother with two teen-aged kids who are avid surfers, I have seen the rise of the surf lifestyle up close and feel this is not just a trend, but a movement that is here to stay.”